CleverHub

Task

We started Clever Hub from the ground up, building the brand’s mission, vision, core values, and visual identity, while designing a full social media and performance marketing strategy. In a 5-day Meta Ads campaign, this foundation translated into 93.5K views (+389.4%) and 67.2K reached viewers, with 449 new followers, all without direct messaging conversions. The audience was primarily 25–44, the most commercially relevant segment. This phase focused on awareness and authority, creating a strong top-of-funnel presence. The next step will be even more impactful: creative campaigns with a sales focus and engaging content that attracts social media users through fun, real-life situations using home tech, turning visibility into measurable business results.